Blog

Paolo Latorre, Armando Meza, Héctor López-Ospina, Wouter Verbeke, Juan Pérez Abstract Designing profitable customer retention campaigns requires a prescriptive approach to jointly optimize who to target and what incentive to offer. This paper presents a prescriptive analytics framework that solves this joint optimization problem. We model the acceptance probability of the campaign as an explicit function of the incentive... read more →

Sebastian Wandelt, Anming Zhang, Constantinos Antoniou, Lucy Budd, Mercedes Castro-Nuno, Yida Ding, Jonas Eliasson, Stefan Goessling, Sylvia Y. He, Stephen Ison, Changmin Jiang, Jasmine Siu Lee Lam, Kevin Li, Zhiyuan Liu, Becky P.Y. Loo, Xiaolei Ma, Juan de Dios Ortúzar, Oscar Oviedo-Trespalacios, Donggen Wang, Xiaoqian Sun Abstract Transport policy research has been developed systematically since the second half of the 20th century, when urban planning and transportation systems became critical components of economic development and urbanization. The field has evolved through a wealth of diverse publications and scholarly contributions.... read more →

Raúl Pezoa, Louis de Grange, Rodrigo Troncoso & Hugo Contreras Abstract This paper examines how factors linked to perceived insecurity – such as crime exposure, payment method, and customer familiarity – affect the likelihood that a female driver serves a ride request. Using a dataset of over ten million Uber trips... read more →

Camila Balbontin, David A. Hensher, Matthew J. Beck  Abstract This study investigates how individuals allocate their weekly work time across not working, working from home (WFH), and commuting via different transport modes, with a comparative lens on metropolitan and rural settings in Australia. Using survey data collected in late 2022 across New South Wales and... read more →

Natan Waintrub, Peter Jones, Nick Tyler Abstract The daily contact of children with their local public realm is decreasing over time, as cities have become hostile for children and more trips are made in a car. The physical configuration and the social environment can raise anxieties and increase the perception of risk and insecurity on... read more →

Zehui Yin, Shaila Jamal, Ignacio Tiznado-Aitken, y Steven Farber Abstract Neighbourhood satisfaction is a key topic in urban planning due to its impact on well-being and inequality among urban dwellers. While determinants of neighbourhood satisfaction have been studied extensively, less is known about individual characteristics such as travel behaviour, political values, transport barriers, and aspirations, beyond traditional... read more →